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Nas Previews "The Season" Produced by J Dilla (Video)

Nas Previews “The Season” Produced by J Dilla (Video)

During last night’s El-P and Killer Mike’s private event in New York City (celebrating the recently released Run The Jewels 2 project), Nas, the Mass Appeal general, was in attendance to show some love. And not only did the legendary emcee deliver his wisdom, he also brought forth a little preview of some new music...
Diggy Simmons ft. French Montana - Ain't About To Do (prod. DJ Mustard)

Diggy Simmons ft. French Montana – Ain’t About To Do (prod. DJ Mustard)

It’s been a minute since young Diggy Simmons has dropped off any sort of material. But as the young prodigy gears up to deliver a forthcoming EP later this year, a brand new single has surfaced to get the buzz flowing. Calling on the help of French Montana, here’s the mainstream-friendly, DJ Mustard-crafted cut, “Ain’t...
Rick Ross Covers Urban Ink Magazine (Photos)

Rick Ross Covers Urban Ink Magazine (Photos)

Rozay season is in full effect. With his forthcoming, much-anticipated seventh studio LP set to arrive next month, the MMGeneral is in full promo mode. And following his notable weight-loss, it’s only right that a shirtless Ricky finds himself gracing the cover of the latest issue of Urban Ink Magazine. Check the additional photos from...
Is the Wheat Colorway the New October Red?

Is the Wheat Colorway the New October Red?

Any active reader of the LYFE knows by now that we tend to drill the concept of “minimal branding” and simplicity when it comes to fashion – everyone with a knowledge of street wear can agree and with the success of the October Red emblem, has Nike addressed the colorway “Wheat” as a possible replacement?...
NEXUSVII x Allterrain – Fall/Winter 2014 Capsule Collection (Photos)

NEXUSVII x Allterrain – Fall/Winter 2014 Capsule Collection (Photos)

Nothing new other than the fact, yet another Japanese brand simply ahead of the fashion world as contemporary label NEXUSVII joins with Allterrain to create a capsule collection for this F/W 2014. Encompassing a range of technical jackets, an M-14 coat and two leather bags – the selection boasts high-quality craftsmanship, slim-fittings and materials, with...
Converse x Mo' Wax Jack Purcell Sneakers (Photos)

Converse x Mo’ Wax Jack Purcell Sneakers (Photos)

To celebrate the legacy of the iconic London hip-hop label Mo’ Wax Records, Converse is releasing a set of Jack Purcell sneakers exclusively available to friends and family of the brand. Like all successful street inspired brands, the record label made a name for itself by fearlessly combining different genre’s and capitalizing on opportunities to work with...
Calvin Harris ft. Tinashe - Dollar Signs

Calvin Harris ft. Tinashe – Dollar Signs

Alright, so it’s pretty apparent that Calvin’s forthcoming LP has totally leaked all over the interwebs. But I promise this will be the last spoiler before the official release date next week. So far, the collaborations have ranged between the likes of John Newman, Ellie Goulding, Big Sean and HAIM through our last few listens, so...
Watch T-Pain Perform "Buy U A Drank," "Up Down" and "Drankin' Patna" Live for NPR Music's Tiny Desk Concert

Watch T-Pain Perform “Buy U A Drank,” “Up Down” and “Drankin’ Patna” Live for NPR Music’s Tiny Desk Concert

Man, I love this right here. Faheem is literally the last artist I’d ever expect to see take part in NPR Music’s Tiny Desk Concert series, but here we are. Showing off his surprisingly impressive vocals (no auto-tune is mind-blowing), watch T-Pain run through his arsenal of hits including “Buy U A Drank,” “Up Down”...
Joe Budden - I Might Need More Than 16 Tho

Joe Budden – I Might Need More Than 16 Tho

Joe Budden keeps the #SomeLove series moving with his latest drop off. Before his forthcoming, long-awaited Some Love Lost EP arrives next month, here’s some vintage Joey going all out using his strongest asset – bars. Stream the aptly titled “I Might Need More Than 16 Tho” up top, as Some Love Lost officially lands...
Derek Jeter Cleans Out Locker & Shares Full Story at The Players' Tribune (Photos)

Derek Jeter Cleans Out Locker & Shares Full Story at The Players’ Tribune (Photos)

So today was the day. After weeks of teams competing during postseason play, the 2014 MLB season comes to a close tonight in Kansas City. Derek Jeter for the last couple of years at least, has had a very different view of postseason play and it’s a view that from a career standpoint, he isn’t...
EVISU Launches 'BESPOKE' Denim Program (Photos)

EVISU Launches ‘BESPOKE’ Denim Program (Photos)

“These ain’t Diesel, n**ga these is Evisu!” Hov was on point with that one as there is simply zero to none from a competition standpoint, with Japanese inspired Evisu Genes. Up next, the brand has announced its latest, ‘BESPOKE’ Denim Program, which offers customers the chance to have a pair of their own made-to-order by the well known...
visvim – Albacore Denim Shirt (Photos)

visvim – Albacore Denim Shirt (Photos)

Attention to detail, we’ve extremely repetitive in saying it over here at the lyfe and to be honest, it’s the single ingredient that allows top brands in the game to continue their dominance. Visvim, with no hesitation falls in that category and their latest, Albacore denim shirt gives us a friendly reminder as to why they have continuing success throughout each and...
Virgil Abloh Shares the Creative Process Behind, OFF-WHITE.

Virgil Abloh Shares the Creative Process Behind, OFF-WHITE.

  Virgil Abloh is an absolute staple in the streetwear game, thanks to his personal affiliations with the likes of A$AP Rocky and Kanye West. And although his affiliations are a tremendous help when it comes to increasing demand through your product line, it doesn’t necessarily tell the entire story.  Take a glance at the Pyrex Vision extraordinaire’s...
Air Jordan 6 Kawhi Leonard “Ring Ceremony” PE (Photos)

Air Jordan 6 Kawhi Leonard “Ring Ceremony” PE (Photos)

At this point, Kawhi definitely deserves his own pair of custom retro Jordans. And even though the 2014 NBA Finals MVP wasn’t active last night for the San Antonio Spurs’ ring ceremony to kick off the NBA season, it’s worth noting what the young talent was sporting on his feet. His bold performance last year earned...
FKA twigs - Video Girl [Starring Travi$ Scott] (Official Video)

FKA twigs – Video Girl [Starring Travi$ Scott] (Official Video)

La Flame with the mean cameo here. Buzzing English singer-songwriter FKA twigs has come through with some coinciding visuals assisting her “Video Girl” number. Calling on the help of Travi$ Scott, watch the intense (and hella weird) black-and-white clip up top. For those who aren’t acquainted yet, twigs’ LP1 project is available now. PREVIOUS: Low Pros (A-Trak...
Baauer - ß (Stream)

Baauer – ß (Stream)

Baauer is just on right now, man. Following up the incredible release of his updated “One Touch” offering featuring AlunaGeorge & Rae Sremmurd (yo, that shit is actually amazing by the way), the renowned beatsmith/DJ has called on Spotify to reveal a full, top-to-bottom listen of his forthcoming, much-anticipated EP. That being said, treat yourself...
Bridge ft. ScHoolboy Q - Roll My Weed (Official Video)

Bridge ft. ScHoolboy Q – Roll My Weed (Official Video)

And TDE rolls on. Following up last night’s well-received release of Jay Rock’s brand new single single “Pay For It” featuring Kendrick Lamar, some new noise has also surfaced from the corner of ScHoolboy Q. Joining the latest offering from Left Coast crooner Bridge, here’s the perfect fit for a Groovy assist with “Roll My...
A-Trak ft. Andrew Wyatt - Push

A-Trak ft. Andrew Wyatt – Push

This collaboration is actually everything. Renowned beatsmith/DJ and Fools Gold general A-Trak has surfaced today to reveal a full stream of his much-anticipated collaboration with Andrew Wyatt (of Miike Snow). “Push” has been one to make it’s way into A-Trak’s previous live sets, but the single is now live for your listening pleasure. So before...
Calvin Harris ft. Gwen Stefani - Together

Calvin Harris ft. Gwen Stefani – Together

And another one. Following up the John Newman, Ellie Goudling, Big Sean and HAIM-assisted offerings, Calvin Harris’ much-anticipated offering “Together, featuring the legendary Gwen Stefani, has now surfaced in it’s entirety. Stream the number up top, and remember, Harris’ forthcoming Motion LP officially lands on November 4. PREVIOUS: Calvin Harris ft. HAIM – Pray To God...
JAY Z & Beyoncé 's 'On The Run' Tour Photography Book

JAY Z & Beyoncé ‘s ‘On The Run’ Tour Photography Book

JAY Z & Beyoncé ‘s ‘On The Run’ Tour was without a doubt one of the biggest musical acts of the summer. Accompanied by a short film and HBO trailer, the tour was curated to the extreme and showed off some very dope imagery and aesthetics. Photographer Mason Poole was lucky enough to follow the...